Photograph: The final of the PRO- Keds Classic outside the Burlington House in Manhattan. Herb Fitz Gibbon and Hank Irvine (foreground), Chum Steele and Keith Jennings. The match was won by Fitz Gibbon & Irvine.
Identifier: Rise - 22.jpg
Date:
Era: The Rise
Description: The PRO-Keds Classic was the driving force behind the event, an eight team tournament sponsored by Uniroyal. Squires came up with one of the sports greatest marketing ideas, a court erected in mid-town Manhattan at the site of the fifty story Burlington House on 54th Street and Avenue of the Americas.